You need a brand to create a successful product. We teach you what it is, how to develop it, how you create
a first click dummy and how to control your project to stay on budget.
The best idea is useless if no one remembers it or is able to use it correctly.
A brand identity – including values and a concrete look-and-feel – not only makes your
product memorable but will also define the experience of your users and your development.
Also you will learn measures that will help you on your way to a successful product
and to keep an eye your finances. In the end you’ll be able to create your first click dummies and a working UI.
What you will learn:
Creating a working UX
How to make click dummies
Rapid Design prototyping with invision
Having a brand for your product - why you desperately need it
Trust is good, control is better - keep an eye on your product.